- ISBN 9780500514511
- 26.90 x 23.80 cm
- 189 Illustrations, 189 in colour
- First published 2008
‘The greatest adventure is still the voyage of the human spirit’ – Roberta Bondar
Brought to life by an international team of specially commissioned photographers and journalists, Inspiring Individuals honours ten trailblazers from eight countries who, by their determination to take up major challenges to make the world a better place, symbolize all humanity’s idealism, ingenuity and courage.
Through their projects, these pioneers will join the distinguished global network of a hundred Rolex Laureates, chosen since 1976, who have made a personal contribution to mankind and the natural environment.
The Awards for Enterprise were established over 30 years ago by Swiss watchmaker Rolex to support committed individuals with outstanding, innovative projects to improve human life and knowledge. A judging panel of eminent scientists, explorers and specialists selects ten winners from many hundreds of entries from around the world. These men and women are chosen on the basis of their spirit of enterprise and on the originality, feasibility and potential impact of their projects.
Like previous awards series, the 13th edition presents a spectacular range of highly imaginative projects that promise to bring benefits to many parts of the world, from predicting volcano eruptions to conserving the ancient city of Petra from the ravages of time and tourism, from using recycled vegetables and plastic to solve a housing crisis to modifying two-stroke engines to cut smog in the mega-cities of Asia.